Simple Health™
Designing a Brand for a Holistic Health Practice
Client
Simple Health
Industry
Health Supplements
Deliverables
Brand Design
Packaging Design
Role
Art Direction
Design
Overview
Simple Health is a holistic health practice that provides consultations, supplements, and products to health-conscious consumers. The business needed a new identity to modernize the brand and establish consistency across it's range of offerings.
Challenge
The brand refresh needed to tow the line - remaining recognizable to existing customers, modernizing the look and feel, and appealing to a new, wider audience.
Goal
Develop a brand that would highlight their new focus on modern technology, keep existing customers happy, and stand out on the shelves.
Results
The new brand identity was a hit - testing well with audiences both old and new, while establishing consistency across the full range of products.
